About

Estuary Web is focused on design and development of websites and e-commerce solutions for small and medium companies.

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We  provide cost-effective and compelling freelance web design services for businesses. The design of your website is a direct reflection of your company. It instantly conveys to your visitors the character of your business and illustrates the level of professionalism they should expect. A poorly designed website undermines your credibility with visitors and potential customers. Quality website design can help you build and maintain your brand, communicate effectively with your audience, generate leads and drive sales.

Web design is an important element of any website.  Quality content can be overshadowed by bad design and/or a poor layout. This can also affect click-through rates on pages and the site’s bounce rate.  Additionally, when building a website you must also think of the size of the device your site will be viewed on.  No longer is it appropriate to design simply for a computer monitor – you need to also take into consideration smartphones, tablets, and large monitors. An important consideration when designing your site is the colour scheme as colour can influence our emotions, our actions and how we respond to various people, things and ideas so you will want your site to reflect your brand and I suggest you review Colour symbolism for an explanation of the meaning of colour. I will work with you to help deliver a beautiful website that is easy to manage, responsive in its design, and optimized to ensure that your viewers find the content they are looking for quickly. If you have a design in mind heading into a project, we can talk about how to best implement it. I can also advise you as to the best way to re-brand or re-design your existing website.Using a WordPress Web Design technique I am able to ensure that your website becomes a powerful tool for your SEO efforts. 

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WordPress Design Methodology

I know that what people want is a website online quickly that will deliver results. That’s why I let you choose the WordPress theme for your site so that together we have more time to work on the content ensuring your site lives up to your expectations..

WordPress Themes

One of the reasons why WordPress web design is so popular is due to the huge amount of WordPress Themes that are available from sites like Theme Forest and Elegant Themes. WordPress Themes are best described as a mask that you can overlay onto the WordPress platform that will give your site it’s look and feel. WordPress themes are a very quick and inexpensive way of getting a great looking, professional website online and the majority of WordPress web design work that I do is based on using themes for this very reason.

WordPress CMS

Using WordPress as a CMS ensures that all pages and posts being created are created uniformly and this has a positive impact on your SEO and rankings.

Typically the process starts during our initial meeting.  It’s helpful to have a list of websites whose designs/layouts appeal to you. From there, I work to create a mock-up of your proposed site, and with your approval we move forward to developing the site.

 

Before you begin

Please review the Web guidance document Before you begin  which will provide you with the information you need before entering negotiations with a Web Designer.